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After a report from our analytics department revealed that a little thought about page was being visited a surprising amount, it was a no-brainer to give it some UX love. The original design of these pages was so old it was clear a complete redesign was necessary. Scroll down (and down and down) to see the old design.
After a report from our analytics department revealed that a little thought about page was being visited a surprising amount, it was a no-brainer to give it some UX love. The original design of these pages was so old it was clear a complete redesign was necessary. Scroll down (and down and down) to see the old design.
NEW DESIGN: Maker Location Page
Taking into account that users were looking for certain type of maker in a specific city/state, I replaced all the noisy blue links and oversized map with a simple search.
OLD DESIGN: Maker Location Page
The old design consisted primarily 2 VERY long page types where users would first select a state or city and then drill into the maker type.